History
Established in 2008, our focused team is proud to represent multiple manufacturers of quality marine and leisure products across the European market.
We continue to introduce new brands, set up distribution networks and secure ongoing sales to both OEM and Aftermarket customers throughout the European marine market.
Why use a manufacturers representative in Europe?
- Ensures the creation of an effective “go to market” sales strategy
- Understands the different market requirements, product needs, certifications, trends, cultures etc avoiding costly errors
- Provides a local presence, extending the time available for contact with customers
- Benefits from a highly motivated sales force with income based solely on commissions with no potential risks or problems associated with employed staff
Why use a manufacturers representative in Europe?
- Ensures the creation of an effective “go to market” sales strategy
- Understands the different market requirements, product needs, certifications, trends, cultures etc avoiding costly errors
- Provides a local presence, extending the time available for contact with customers
- Benefits from a highly motivated sales force with income based solely on commissions with no potential risks or problems associated with employed staff
Our Added Value
- We specialise in positioning and developing sales for “technical” products
- Working with a “select” group of key manufacturers ensures we retain real focus on developing long term and sustainable sales growth for each our clients
- We regularly conduct detailed product/sales training, ensuring those responsible for day to day sales of the products we represent are confident in understanding why a product was developed, it’s features and benefits and most importantly a clear sales strategy
Our Added Value
- We specialise in positioning and developing sales for “technical” products
- Working with a “select” group of key manufacturers ensures we retain real focus on developing long term and sustainable sales growth for each our clients
- We regularly conduct detailed product/sales training, ensuring those responsible for day to day sales of the products we represent are confident in understanding why a product was developed, it’s features and benefits and most importantly a clear sales strategy
Our Commitment
- Take total responsibility for the development of your sales in Europe
- Develop winning growth strategies
- Maximise your sales potential in all markets for all products
- Provide you with regular feedback on market situations and trends
- Maintain a high level of product and application knowledge
- Develop direct relationships with OEM buyers, design engineers and sales staff that open doors and uncover new sales opportunities Provide you with valuable feedback regarding product development needs
- Ensure highest quality product/brand representation within catalogues, websites, advertisements, and key European boat shows
- Establish and manage effective distribution partners for all products, including those new to the market and those already in circulation
- Identify key OEM targets and opportunities
- Keep your brand and your products in front of the customer on a very regular basis via mail, phone, and personal visits
Our Commitment
- Take total responsibility for the development of your sales in Europe
- Develop winning growth strategies
- Maximise your sales potential in all markets for all products
- Provide you with regular feedback on market situations and trends
- Maintain a high level of product and application knowledge
- Develop direct relationships with OEM buyers, design engineers and sales staff that open doors and uncover new sales opportunities Provide you with valuable feedback regarding product development needs
- Ensure highest quality product/brand representation within catalogues, websites, advertisements, and key European boat shows
- Establish and manage effective distribution partners for all products, including those new to the market and those already in circulation
- Identify key OEM targets and opportunities
- Keep your brand and your products in front of the customer on a very regular basis via mail, phone, and personal visits
What Our Clients Say
We work very closely with GMA and see them as a critical part of our international sales and marketing team – they work hard to ensure our brand is well presented; online, in print, and in person, and it’s fair to say that we could not expect to have the high level of international coverage and quality market knowledge we enjoy without their ongoing support.
We have worked with GMA for over 10 years. We are quite pleased with all the services provided, including prospect vetting, business negotiations, marketing support and trade show support. The GMA team are very professional, while maintaining a warm and friendly approach to all our business dealings.
GMA are all you need to have great representation of your brand and products in Europe. The GMA staff are very knowledgeable in the marine industry and take the time to learn and understand the products they are selling. GMA are the best decision we have made in representation for our business.
GMA has been a valued partner for many years. With business changing at times, GMA has always been there to help and improve the communications between Aquatic AV and the customer base. Always adding valuable input on the market conditions, positioning and new product offerings. GMA is engaged in assisting at all times and has increased our market position each year. You cannot find a more valuable partner.